Executive Team

Yuji Hamada

President and CEO

As president and CEO of Canon Medical Systems USA, Inc., Yuji Hamada is responsible for the leadership of the company and executing strategies that support the company’s mission to deliver innovative imaging solutions and services through long-term customer partnerships to improve the lives of all people.

Mr. Hamada has long balanced a career in engineering and marketing, joining Toshiba Corporation in 1994 and holding a number of senior roles in both the development and engineering of CT systems, as well as international sales and marketing positions in Japan and the United States. Mr. Hamada most recently served as deputy general manager at Canon Medical Systems Corporation responsible for management of the global CT business.

Mr. Hamada has an MS degree in nuclear engineering from Osaka University.

Satrajit Misra

Chief Sales and Marketing Officer

As senior vice president, and chief Sales and Marketing officer, Satrajit Misra is responsible for overseeing sales and marketing and is responsible for the performance, strategy, and alignment of the booking and revenue growth and development of the U.S. market. Prior to this position, Misra has served as vice president, Marketing, and senior director, CT Business Unit, increasing sales and launching new products including the award-winning Aquilion™ ONE ViSION. Before joining Canon Medical Systems USA, Misra served as senior director and head of product marketing for Nuclear Medicine at Philips Healthcare and was a medical systems director of Business Management at Siemens. With over 25 Years of industry Experience in Multi-modality Medical Imaging & Informatics solutions, Misra holds degrees in applied physics and electrical engineering from the University of Calcutta in India and has attended the School of Business and Economic Studies at the University of Leeds in the United Kingdom.

Tim Peeler

Chief Business Innovation Officer

As the Chief Business Innovation Officer, Peeler is responsible for leading Canon’s functional synergies in the areas of Business Transformation, IT & PMO, Employee Health & Safety Programs, and Facilities & Real Estate Planning. His leadership and foresight allow CMSU to enhance business processes by providing continuous efficiencies and scalability to meet market growth and demand. Peeler also leads Canon Medical Systems USA’s Eye Care business which offers ophthalmologic solutions to imaging customers. Peeler joined Toshiba America Medical Systems (now Canon Medical Systems USA, Inc.) as Vice President, Service, from Toshiba Medical Research Institute, where he was President. Before that, he worked at Toshiba America Medical Systems as Senior IT Director.

Kathy Canum

Vice President Treasurer

Kathy Canum is a seasoned executive with over 13 years of experience at Canon Financial Services, Inc. (CFS), where she most recently served as the Senior Vice President of Administration.

During her tenure, Kathy has overseen critical functions, including accounting, IT, operations, asset management, general affairs, and project management. Kathy also has extensive experience leading companies, with six-plus years in executive leadership at CFS. Her leadership style is marked by her strategic vision and ability to foster a culture of collaboration, innovation, and excellence.

Kathy holds an MBA from the University of Pennsylvania's Wharton School, a C.P.A. and is actively involved in the Equipment Leasing and Finance Association (ELFA) as a Director on their Board.

Err Gozun

Vice President, Human Resources

As Vice President of Human Resources, Err Gozun is responsible for leading CMSU’s HR Strategy and Programs. Prior to joining Canon Medical in July 2021, Err Gozun held various positions, including Sales, HR, EPMO, Vendor Management, Procurement, and Corporate Strategy in Retail, Banking, Finance, and Pharmaceutical industries. Err Gozun has a master’s degree in Human Resources from the University of Southern California.

Yasuhiro Iwakoshi

Vice President, Business Operations

Yasuhiro Iwakoshi joined Canon Medical Systems USA, Inc., this year as vice president, Business Operations. He joins the company from Canon Medical Systems Corporation in Japan, where he most recently ran the Healthcare IT Division. Offering an extensive leadership background which includes strong international and modality experience with several years in Singapore as well as in China, Iwakoshi manages Business Operations, such as business logistics and process.

Thomas Freund

Vice President, Service Operations

As Vice President of Service Operations, Freund is responsible for leading Canon’s US Service organization, including all Field Operations, Technical Operations, the Solutions Center, the Service Training Academy, and Clinical Applications. Formerly, Regional Vice President of Service – North, Freund’s eight years with Canon Medical were preceded by 29 years of industry experience with Oxford Instruments plc, where he held manufacturing, training, and account management roles. He concluded as General Manager/Director of Service Operations for a business that addressed international healthcare industry needs for high-technology equipment, notably MRI and CT scanners.

John Serovich

Vice President, Ultrasound/X-Ray Business Unit

John Serovich joined Canon Medical in 2013 and is responsible for leading Canon Medical’s expansive Ultrasound and X-Ray Business Unit, including sales, marketing, and applications. Prior to this position, he held the position of Vice President of Full Line Sales, where he led the national vertical sales teams for all full line segments. In addition, he has held several roles in the Canon Medical Sales organization, including National Director of CT Sales, Gulf South Zone Vice President, and CT National Sales Vice President. Serovich began his career in medical imaging over 25 years ago. Before Canon, he worked at Philips Healthcare and Siemens Medical Solutions in senior-level sales and marketing management positions.

Dan Zonkle

Vice President, Sales

Dan Zonkle is an accomplished national sales leader with over 30 years of experience in high-performance healthcare organizations. Dan joined Canon in 2016 and is responsible for national sales, revenue growth, sales support, alternate channel business, and key opinion leader engagements in the national market. Prior to Canon, Dan was regional VP of sales at Philips Healthcare and led sales operations with cross-functional business units to develop and execute sales strategies on diagnostic imaging, connected care, and IT solutions. During his tenure at Canon Medical, he played a vital role in developing strategic sales strategy and successfully led the collaborated sales team to achieve company targets.

David Hashimoto

Vice President, Marketing and Sales Strategy

As Vice President of Marketing and Sales Strategy, David Hashimoto is responsible for leading Canon Medical Systems USA’s corporate go-to-market strategy across all modalities as well as the company’s digital customer engagement models. Prior to this position, Hashimoto served as Sr. Director, Full Line Imaging Business Units and Solutions Marketing, where he led Canon Medical’s digital marketing transformation and increased overall market share. Before joining Canon Medical Systems USA, Hashimoto served as USCAN Imaging Chief Marketing Officer and Commercial GM for ASEAN at GE Medical Systems. With over 25 years of international industry experience in Medical Imaging product management, business management, and marketing leadership, Hashimoto has a successful track record in upstream and downstream marketing.